Postalent is a talent agency specialising in post-production professionals in Spain — editors, colorists, VFX artists, sound designers — connecting them with projects that demand a certain level of craft and commitment. La Siesta Agency developed the visual identity: bold, asymmetric, built around vibrant contrasting colours and geometric forms that communicate movement and energy rather than the safe, muted aesthetics that tend to dominate the sector.
My work was the web build, developed in WordPress and PHP. The challenge with a talent agency site is always the same: it needs to work simultaneously as a showcase for the agency’s own brand and as a functional platform for browsing and discovering the people it represents. Getting that structure right — so that the vibrancy of the visual identity doesn’t overwhelm the actual content — is where most of the work happens.
Credits
La Siesta Agency — Creative Direction, Strategy & Visual Identity
Fidel Lorite — Web Design & Development (WordPress, PHP)
